cross-posted from: https://lemmy.world/post/13903698

Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

  • tactical_trans_karen [she/her, comrade/them]
    ·
    8 months ago

    Not sure yet honestly. Right now I'm running a Windows PC into the TV with a bluetooth keyboard and trackball. I'm looking at some universal remote controls with built in keyboards and Linux distros for it. Right now I'm just working out the kinks of my network right now so it's not my #1. Lemme get back to you in the next month or so.

    • peeonyou [he/him]
      ·
      8 months ago

      right on, if you find a good solution i'm all ears.. honestly I haven't even looked much since we got our first roku and it did what we wanted, but it's probably time to find something else