Domino's practically rebranded as a tech company that sells pizzas.

That's basically Dodo Pizza's schtick:

Ovchinnikov states that the company views itself as an IT-driven retail company based on the principle of transparency. Dodo Pizza uses a cloud-based system known as Dodo IS that collects and processes operations data, reports real-time business analytics, and helps kitchen and delivery staff to be more efficient by allowing for more informed decision-making.