they make enough money from their own data collection, selling it would actually end up LOSING them profit as that money would go to other advertising agencies.
They literally don't. I don't know why you feel the need to infer some super secret financial transactions. The article is talking about "above-board" financial transactions on ad data marketplaces. Any data transferred to the US government is using their other programs which probably are more convoluted than just handing over money.
Profit
they make enough money from their own data collection, selling it would actually end up LOSING them profit as that money would go to other advertising agencies.
You're expecting a private company to stop at "enough"?
They do both.
They literally don't. I don't know why you feel the need to infer some super secret financial transactions. The article is talking about "above-board" financial transactions on ad data marketplaces. Any data transferred to the US government is using their other programs which probably are more convoluted than just handing over money.
I never said it was secret