If it were possible to interrogate the writers of what I might start calling pulp news, you'd probably find exactly that. Libs aren't interested in consistency, though. Other than consistent allegiance to the paymaster. This turn in the propaganda is another attempt to keep up the hatred, the fear mongering, and that big MIC money rolling in. The underlying message here is, 'We tried but we're left with no opportunity; Russia is simply so unreasonable, so uncivilised, the west has no choice but to find any way to dissolve the federation to bring democracy.' But you're right, they literally turn the same direction every week as if they tried to do it any other way the week before. They know the readership successfully underwent it's mind-wipe over night, ready for a new short term history to be written every the morning.