https://www.pcmag.com/news/x-is-putting-another-previously-free-feature-behind-a-paywall
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Come on guys, this is Tech 101. Don't you know how the tech industry works? Everyone knows the 3 steps:
1.) Create a new service
2.) Do nothing to help it catch on. Spend no money and don't promote its existence at all.
3.) Charge money for access to the feature nobody is using.4.) Lose even more ad revenue somehow
5.) Fire your entire ad sales team
