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“This was never destined to be a box office hit and is the very definition of a passion project,” says senior Comscore analyst Paul Dergarabedian. “That said, the film could enjoy long term interest from movie aficionados.”
In other words, some poor film students might be forced to analyze the shit out of this movie some decades into the future?
Also, "could". Yeah well. I could also win millions in tonight's lottery draw. Highly unlikely, but well, I could.
Coppola seems to have missed that memo. He's counting on the profits funding his next movie.