And why does it look like blackbloc-mixed-with-courier-core for software developers who don't even ride a bike or do anything cool? Like my dudes, just put on the Patagonia puffer like the good PMC Karen you are.
Is it just the opposite version of people who got really into football jerseys or carhart jackets but for people who used to buy Supreme shit?
Is this why hardshells are so fucking expensive now?
What? It’s a combination of utility and performance attire and military/dystopian aesthetics. Yes, the specialized tech wear brands tend to be absurdly expensive, and the more casual drop ship brands drop the utility part and just add a bunch of pockets to pants, but you can find pretty decent stuff at cheaper prices when you avoid tech wear brands and look for brands catering construction, military, hiking, and ice climbing activities.
The “tech” in tech wear is less about technological devices and more about its performance features like transforming a jacket into another style or having multiple tapers on your pants to be compatible with different shoes and fits.