Communists reject this: we have a coherent framework of looking at the world, our position on individual struggles (labor, racism, queer liberation, colonialism, whatever) is informed by that, and so we can have strong beliefs about many issues that are a reflection of our strong central beliefs.

Communism will always be 2 things 1) informed by a coherent framework and 2) cool. It's really neat because of that. You get a lot of dunks because the zeitgeist will necessarily always determined by a lot of people poking at the lowest common denominator and your understanding of theory gives you succinct explanations. I.e. someone talking about the risks a business owner takes and you responding how they risk ending up working alongside your dumbass. It's also always cool to be a misfit and care for other misfits. The Yemeni pirate kid who took over that shipping vessel is hard not to root for if you're not reveling in your direct benefit from the imperialist economy. A union is going to always have your heart more than shareholders will. You can try to point fingers at a teacher's union and claim that they're greedy, but how could you ever get a cultural purchase about teachers being overpaid? It's just not going to happen.

It's so neat that communists disdain to conceal their aims.