https://prospect.org/economy/2024-06-04-one-person-one-price/

  • Awoo [she/her]
    ·
    6 months ago

    Personalised pricing is so funny. People would very very rapidly realise that you pay less if you're less domesticated and start training themselves to be less domesticated to corporations.

    It is literally the worst idea they've ever had. It will actively provide a monetary incentive for consumers to train themselves out of being cucked by consumerism.

    • KobaCumTribute [she/her]
      ·
      edit-2
      6 months ago

      You're not thinking insidiously enough. It'll be an excuse to raise prices across the board and then provide incentives for constant consumers that return prices to a lower, but still higher than now, point. Instead of a cold and calculating "someone making 3x as much will eagerly spend 50% more on this without thinking about it" plan it'll be "everyone pays 50% more, but good corporate paypigs get a 25% discount off of that, and if their loyalty credit score with the vendor is high enough it'll be 35%!" incentivizing both consumption and subservience while extracting more profit off of fewer commodities.

      It'll be the evolution of existing "loyalty programs" and the like, not the sorts of weird idealist "market efficiency" thought experiments the high priests of capital think up when swimming in numbers and models built on flawed and nonsensical foundations. Because as everyone quickly sees, this whole concept is nonsense that implodes from outrage or gets gamed immediately - it only works in on a small scale with passive participants who don't share information or know it's happening. But the sorts of infrastructure the concept requires can easily be used the same way as existing manipulation tactics, just amplified to their logical conclusions.

      • NuraShiny [any]
        ·
        6 months ago

        Libs: Well, joke's on you, a 35% discount after a 50% price hike is actually a 2% decrease in cost!"

      • Awoo [she/her]
        ·
        6 months ago

        Right? It's really weird, the natural outcome of this is that people least likely to pay high prices get better offers. So the best way to get better prices will be to deprogram yourself of every bit of consumerism.

        What this will look like in practice would be a little different to what I'm saying but the outcome would be the same. People would become less housebroken.

          • redtea@lemmygrad.ml
            ·
            6 months ago

            Capitalists taking us back to the barter system but they can't get it right because they don't understand the progression to MCM'. A generation of people bought up on Hollywood economics trying to put Hollywood economics into practice.