My brother and I have been working on an indie game, and I want to start trying to market it. I feel gross just thinking about that but it's a necessary evil or no one will ever hear about or play it. Anyway, I want to know how people discover new games because I think that'll help me figure out a marketing strategy.
Do you find them on social media? (Twitter, etc.)
Hear about them from friends?
Games journalist?
Streamers/YouTubers?
From what I have read that's how a lot of people find games; steam tags are super important for marketing apparently! So don't feel too boomerish about it lol