popular music has always, to a certain extent, been engagement bait, but usually that took the form of "sex sells"

it's interesting to see politics enter the sphere as exploitable for listens (although of course you had hacks like Macklemore doing "One Love", so I suppose it's not that new) (I guess you could argue there was an angle to this with artists like Neil Young, but it didn't seem as by-the-numbers to me, might be bias.)

in a few months this is just going to be every country song