consumption choices are what americans mean by culture
walmart vs trader joes
light beer vs white wine
iHeartMedia radio vs npr
when i was a kid watching action movies, i never understood what the antagonists (invariably international terrorists) meant when they accused americans of having a bankrupt culture. seeing festivals, events, and holidays in other countries that weren't 100% coopted into corporate branding schemes is what did it. or rather, returning to the US and seeing all the branding on every surface for every moment of attention did it.
a big MetLife Snoopy floating in the sky for Thanksgiving, Coca Cola Polar Bears on Christmas, everything leading to the only uniquely US Cultural Event: the Super Bowl... a cavalcade of brand new, never before seen and high production value commercials everyone is expected to watch and like and rehash at work the next day.
consumption choices are what americans mean by culture
walmart vs trader joes
light beer vs white wine
iHeartMedia radio vs npr
when i was a kid watching action movies, i never understood what the antagonists (invariably international terrorists) meant when they accused americans of having a bankrupt culture. seeing festivals, events, and holidays in other countries that weren't 100% coopted into corporate branding schemes is what did it. or rather, returning to the US and seeing all the branding on every surface for every moment of attention did it.
a big MetLife Snoopy floating in the sky for Thanksgiving, Coca Cola Polar Bears on Christmas, everything leading to the only uniquely US Cultural Event: the Super Bowl... a cavalcade of brand new, never before seen and high production value commercials everyone is expected to watch and like and rehash at work the next day.