I grew up in a town where people went mudding all the time and they mostly did it in Jeeps like normal people. The people who could afford trucks like that would never dare get mud on them. The most they’d use it for is to haul their fucking pontoon boat.

It's not an off of roaading fetish.

Its all purely an aesthetic based car culture.
No function just form. Mall crawler bros are all just fancy lads who are really into dressing their truck up to be the most gawdy visible thing in the area.