The studio has seen the success of mainstream movies about consumer products, such as Air (Jordans), Barbie, Blackberry, Flamin' Hot Cheetos, Tetris, and the new Pop Tart one. They also figure that The Social Network took home some Oscars, so what the hell... Now they've hired you to write and direct a movie about Reddit and the average Redditor. What is the story about? Who's in it? How do you depict the cursed site?
The title of the film needs to be called "We Did It Reddit!" Swartz's suicide and the Boston Marathon bombing, both taking place in 2013, could either be the endpoint of the film or the midpoint of the film when Reddit goes horribly wrong.