This is the new POC Gravel Cargo helmet. It will sell like hotcakes, I guarantee it.
It has a fucking velcro patch to stick on patches on the other side. It's fucking stupid, you have a bicycle, strap shit to your bicycle instead of your head. You know why soldiers do this? Because they don't have anywhere else to put it. You do.
Honestly, I'd rather be more visible than less visible for safety, but mostly I just think we need more fun colours, the north american scene seems to have every biker in all black and grey and dull dark mattes and it's just so ugly. Gimme a hot pink helmet so bright it leaves a trail in your vision as I go past.