After months of speculation and multiple companies confirming it would not be attending, the ESA announced today to its members that E3 2023 has been canceled.
Their press release doesn't even mention trying again next year. It's fuckin dead
Makes sense. The only thing corpos get from these big conferences anymore is embarrassing flubs. Much better to tightly control your messaging the way Nintendo does with the Directs.
Now, indie games on the other hand have a lot to gain from them. I don't think PAX will die any time soon.
yea it's very much a relic of press relations pre-internet video streaming that stuck around way longer than it was useful to the forces that built it. same with most games journalism to be honest.
Makes sense. The only thing corpos get from these big conferences anymore is embarrassing flubs. Much better to tightly control your messaging the way Nintendo does with the Directs.
Now, indie games on the other hand have a lot to gain from them. I don't think PAX will die any time soon.
There's also been a lot of consolidation in the industry. Right now a no from Microsoft means that Activision and Bethesda/Zenimax aren't attending.
Literally everything in this industry is copying Nintendo but years later.
yea it's very much a relic of press relations pre-internet video streaming that stuck around way longer than it was useful to the forces that built it. same with most games journalism to be honest.