• rcbrk@lemmy.ml
    ·
    5 months ago

    Huh. Even Boeing doesn't want to be associated with Boeing:

    Boeing executives have repeatedly sought to make clear that the Starliner program operates independently from the company’s other units — including the commercial aircraft division that has been at the center of scandals for years.

    • Dessalines@lemmy.ml
      ·
      5 months ago

      The classic rebranding ala facebook -> meta / insta, or food companies with their thousands of differently named subsidiaries.