creator: yeah the thing I dedicate most of my waking hours to? the thing I love more than anything in the world? its just content! its simply media contained between ads, and nothing more! the entire universe revolves around ad revenue and this will never change! poggers!!
me: 
Death to America
I am right there with you. For the streamers I'd say at least have the courage to call yourself an entertainer. Content creator makes everything the same and it annoys me so much. A great TV show like the new AT: Content! Absolute swill like the Boba Fett show: Content! Those two things are not the fucking same and they're both TV, let alone also including movies or books into that mix. This guy who is funny and is really good at Guitar Hero: Content! V*ush: Content! Highly researched podcast about various US wars of aggression: Content! That NY Times show: Content! Shut up shut up shut the fuck up!
Shut the fuck up. Its so flattening and disheartening. If you actually think you're good at it, whatever it is you do, then you're better than that. Be a writer, be an entertainer, a musician, a streamer, a video producer or a podcaster or whatever. I can't imagine identifying as a "content creator," "I make slop" I fucking hope not.