Capitalism, well known for optimizing human values, which is why the world is dying and Warren Buffett is investing in Chevron. Definitely right about individuals being quantified in $$ though. Wonder why then that healthy living and planet aren't "quantified" :thinking-about-it:
"Peddling tobacco is wrong, so let's stick with the system that made peddling tobacco a very normal thing. I can fix it"
Guy at the bottom is going to find himself looking up utility monster on Wikipedia soon
Once the calculations are done, there will be no stopping these trailblazing capitalists. Why, Exxon even had quantifiable information in regards to climate change decades ago, and look at all the changes they've made for the betterment of civilization since then!