As far as I can tell the message of the movie is "consumerism is bad because it's emasculating and feminizing, real liberation can be found in ruthless hierarchies of masculine violence"
The only person I know who likes it IRL also has a tendency to complain about the "pussification of modern men"
going to a church basement every week to beat up your friends is cool actually. i don't know why we're still stuck on this.