BMW starts selling heated seat subscriptions for $18 a month
www.theverge.com
Now being sold in South Korea, the UK, and elsewhere

more 👏‍ monthly 👏‍ fees 👏‍ for 👏‍ things 👏‍ you 👏‍ already 👏‍ bought👏‍

  • barrbaric [he/him]
    ·
    2 years ago

    I would imagine that most people buying a BMW are buying it for the brand to show off how much disposable income they have. IIRC they're not great cars.

    • NotALeatherMuppet [none/use name]
      ·
      2 years ago

      70s-90s bmws were exquisitely designed machines. very reliable, easy to work on, great performance, parts really not that much more expensive and they last longer anyway. i've owned 3 and worked on 3 more regularly. it's sad to see them take this turn. long live the inline 6