I've come to the realization that Microsoft's strategy of Embrace Extend Extinguish is literally a 1-for-1 textbook implementation of the process of recuperation, specifically it's a recuperation of the radical FOSS counterculture. I'm suspecting that some Microsoft executive read Marxist theory as a guide on how to do a better capitalism.

  • RNAi [he/him]
    ·
    edit-2
    2 years ago

    Aight, explain whatever yer saying, I'm interested in getting this bit

    • Llituro [he/him, they/them]
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      edit-2
      2 years ago

      capital subsumes cultural movements by embracing that culture, extending it in ways that dilute the radical roots, and thereby extinguishes all but the aesthetic elements of the original movement. the claim is then that microsoft successfully performed this, basically explicitly, to radical free software culture, which was politically fixated on an idealistic libertarian view of intellectual property that was perfectly willing to bake its own exploitation and demise into its very tenets.

      • sysgen [none/use name,they/them]
        hexagon
        ·
        2 years ago

        I'd argue that the original philosophy of FOSS is moreso anarchist than libertarian (though certainly idealistic).

        The original movement made an important mistake that was only fixed with GPLv3 that allowed it's exploitation, but most of the radical free/libre software people recognize it was a mistake. The more libertarian brained people that are fine with being exploited have mostly divested from the GNU/FSF folk.

        • Llituro [he/him, they/them]
          ·
          2 years ago

          Fair enough, I didn't want to call them anarchists while criticizing them, to avoid being sectarian.

          • sysgen [none/use name,they/them]
            hexagon
            ·
            2 years ago

            I see. To be clear, I was criticizing their original mistake in the method (which of course the movement admits), not at all the goal (being in efrect the decommodization of software) which in 100% in favour of.

            • Llituro [he/him, they/them]
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              2 years ago

              Cool, I agree wholeheartedly, intellectual property rights in general kill people on a daily basis, and technocapital literally can't function without having a general repository of freeuse software.

    • sysgen [none/use name,they/them]
      hexagon
      ·
      2 years ago

      The original idea of capitalist recuperation is that capitalism would take a radical movement or idea, twists them in a way to remove their radical character while preserving the aesthetics, and then commodify them into a profitable aesthetic.

      The analogy I'm drawing is that that the EEE movement by Microsoft towards free/libre software (and generally communal software movements) is essentially a practical, step by step implementation of this phenomenon. They first embraced free/libre software so as to make the community more vulnerable to diversion, then by extending it Microsoft creates products which allow it to have an effective impact on the movement, and then slowly this impact is used to defuse and commodify the movement, leading to extinction.

      • RNAi [he/him]
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        2 years ago

        Could you tell me when did microsoft do this? Recently or that's how they became Microsoft?

        • Wheaties [she/her]
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          2 years ago

          As memory serves me, supposedly Bill Gates wrote an article for a college computer magazine where he pointed out that you could make a successful computer company by taking all the code being shared between universities and repackaging it as a product to be sold. A year latter, he dropped out of college.