Arguably, the way marketing hype takes precedence over actual reality may very well hobble capitalism's goal setting alongside any material limitations to goals being attempted.

Chatbots being successfully called "AI" to dilute the concept of artificial intelligence and effectively take over the definition and lower the bar comes to mind. Most recently, so does the "this bazinga rocket failed to do a fraction of what a Saturn V could do half a century ago, big success for the free market" media campaign.