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The biggest worry I have here is that all their marketing material says you'll enter text either by dictation or with a virtual keyboard. And I need a keyboard, an actual, physical keyboard with buttons I can feel. So until they have a solution to that easily-solved little conundrum (seriously, sell a bluetooth keyboard for a ridiculous markup, apple nerds will pay for it), I doubt we'll see mass adoption.
Oh well, I'm almost certainly never getting one of these anyway, I haven't bought an apple product since the old ipods with the colorful aluminum body, tiny screen, and scroll wheel. I kind of loved those things and I'm a little sad nothing similar has existed since.