Chinese social media app RedNote, known in China as Xiaohongshu, gained nearly 3 million U.S. users in one day earlier this week as a flood of self-proclaimed "TikTok Refugees" joined, according to new data from analytics firm Similarweb.
The Chinese-language app had about 3.4 million daily active users across both iOS and Android devices in the United States as of Monday, up from fewer than 700,000 the day prior, and around 300,000 the week prior, according to the Similarweb estimate.
The influx of users has been driven by a looming U.S. ban on TikTok, used by 170 million Americans, on national security concerns.
The data suggests an even larger shift to RedNote by U.S. users this week than was previously known, explaining its dramatic rise to the top of U.S. app store download rankings. Reuters reported on Tuesday that more than 700,000 new users had joined the app in only two days.
Meanwhile, U.S. usage of TikTok declined ahead of the ban, down 2.1% week over week to about 82.2 million daily active users, Similarweb said.
It's surprisingly easy to agitate over there, being a leftist on the western internet and especially reddit is like training your arguing skills in a high-gravity environment. I'm accustomed to maneuvering around such unrelenting hostility that the friendliness of rednote is shocking to me.
It honestly sounds a lot like Hexbear. Made a rednote account today, but I've never used tiktok or instagram before, so the entire thing was kinda inscrutable for me lol, but I'm so glad that this is where the tiktok exodus is heading.
I think a big part of it is the community guidelines and moderation (of both places). I reported someone for being racist on RedNote and action was actually taken, unlike on a lot of western social media.
This is the first time americans are talking directly to chinese people en masse like this, no? The state department must be scrambling to get things in order. I don't think they expected the ban to backfire this bad lol
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Wonder how long it'll last before it's closed off.
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For many Chinese, this is also their first time talking to Americans. There are a ton of stories of them asking us if school shootings and medical bankruptcy are real or if it is just CCP anti-US propaganda. It is gut wrenching when we have to tell them that all the terrible things they have heard about the US are not only true, but worse than they imagine
Interesting indeed, both countries' governments don't want truths out
The consent machine is pulling triple shifts to convince people this is dangerous, and some people even on this site have so thoroughly doomer-pilled themselves that they can't see the positives. I've been on there a lot this week and there is a real cultural exchange taking place, a lot of people asking questions about what it's really like to live in each country. Just in my little slice I've seen dozens of comments from USians expressing that they are surprised to learn the reality of life in China and that they feel they have been deliberately mislead.
The consent machine is pulling triple shifts to convince people this is dangerous
seeing it nakedly displayed live on colbert, the daily show, and kimmel was mind blowing to me; are they panicking?
I'll look around to see if I can find those show segments online, but as for 'are they panicking?', mass media has a vested interest in influencing public opinion (that's effectively the only reason a private business bothers with news) and therefore control over public opinion. If the people who own the show and the channel give orders, the writers and actors probably won't risk getting fired. (oh, and obligatory quick clip to demonstrate what ownership looks like, for those who haven't seen it: "This Is Extremely Dangerous to Our Democracy")
So, with that in mind, recall the reactions of almost all mass media to the UnitedHealthcare assassination: consistent critique and denouncement. Surely this wasn't how all the news anchors felt, given how positive general opinion was! The people with ownership and executive power over these media channels obviously don't want the idea of citizens shooting the dangerously rich and powerful to get popular, so we saw their ideas echoed in all the news.
Compare that to here: media channels outside of China don't really want that counter-narrative to gain traction. It goes against their inherent interest of influencing public opinion, it's a competitor which all the biggest media companies can agree to call bad news. So I have no doubt this unexpected and surprising turn would make them panic.
edit: the clips I found from Colbert and The Daily Show were a surprisingly mixed bag. For example, this Daily Show clip comes off more as a satirical jab at the US than any panic.
you're preaching to the chior and the daily show was the closest to being subtle. colbert's was the most stunning and it was last week.
The fear is ridiculous. Yes it's somewhat sanitised, all social media is sanitised. Shit even on lemmy large instances are going to remove a video of me showing how to inject heroin or, for a more moderate thing, explain how trans people can DIY hormones.
It is good when people from different cultures share stuff. It is good when state barriers break down and people see how we're all so similar at the end of the day.
Yes it’s somewhat sanitised, all social media is sanitised.
And it's all sanitized for good reason - the closest places to unsanitized, such as freespeechextremist, are literally just spambots, molesters, troll neo-nazis and people mechanically incapable of holding a conversation without bursting into nonsense screeds in all caps. Effectively, just the people no-one else wants to talk to.
As for the RedNote sanitizing, some of the ones I've seen newcomers getting tripped up on are rules which would make our local social media better. They seem aimed at countering grifters/influencers, sexualization for popularity (not being a prude, rather, there are plenty of other places for that content) and similar negative trends associated with TikTok.
Just so you know, PRC is not a very inclusive place. Have a look at this article for more info.
As of at least 2023, Chinese public attitudes towards the LGBTQI community continues to become increasingly favorable.
Literally all that "article" says is that China has its issues but is making progress in the right direction.
The important thing is that LGBTQ people in China can and do currently live free, safe, and open lives, and that the state is consistently moving towards providing queer people with further right and protections.
A crowd sourced encyclopedia is only as trustworthy as the editors that control the page. I wouldn't trust wikipedia for anything to do with geopolitics or current affairs any more than I would trust any other mainstream media source.
Yeah they have a long way to go like most of the world; wish they'd just copy Cuba and the GDR on that.
Also you'd be better served with a specific documentary like this one instead of just lazily linking to wikipedia.
Honestly since I've learned about how the Chinese people seem to be taking it and really like the interaction with "us" I've been more interested in checking out weibo. That seems more similar to this and is more about communicating instead of pictures and videos of specific topics.
Just can't make an account for some reason lol keep getting errors in Chinese even though I'm using the international site lol
Yeah seems like Rednote is specifically centered around lifestyle and art while Weibo and Baidu are for general use
Looks like they're starting to geolock some users, so americans mostly see posts/comments made from the US
Can't people just not be racist
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no, it's literally rednote: as in the name the official company chose
Just read this. Is it Opposite Day? Why are dems being corporate shills and republicans being based??
https://apnews.com/article/tiktok-ban-trump-executive-order-1e95d9836bf6f8c0c245ed1c3234d968
Democrats had tried on Wednesday to pass legislation that would have extended the deadline, but Republican Sen. Tom Cotton of Arkansas blocked it. Cotton, chair of the Senate Intelligence Committee, said that TikTok has had ample time to find a buyer.
“TikTok is a Chinese Communist spy app that addicts our kids, harvests their data, targets them with harmful and manipulative content, and spreads communist propaganda,” Cotton said.
They're equally racist. Dems are probably trying to damage control and convince people not to join Rednote and stay on Tiktok until it's banned
Never forget the broad bipatisan support for blind support of the genocide being carried out by Israel.
The current Republican party is definitely the worse of the two, but it's small margins. The Democrats, with a few exceptions (that I'm sure would be Independents if there was actually any point to that in the American electoral system,) only barely qualify as liberal these days. They keep shifting further right to try and capture some of the less rabid "disenfranchised" republican voters. End of the day this is doing damage to American democracy too.
