I'll start: the whole social media thing of everybody having to be a "brand" and the mainstream usage of corporate language (branding, SEO, engagement, content).
Related: trying to turn every single interesting post into a media empire. I remember a little while ago a funny video of a cat failing to use a treadmill hit the top of Reddit, and then suddenly it had its own subreddit and daily posts and just like that the magic was completely squeezed out in the pursuit of riches from viral fame
God pretty much everything related to social media, influencers, etc is just garbage
I despise the use of the term "side-hustle" that's cropped up in recent years. It romanticizes having to dedicate every spare moment to making money just to scrape by, by passing it off as entrepreneurship. Also I hate entrepreneurship, most of the "innovations" they have seem to be something which already exists, but with fewer worker protections.
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