where they hit 5%, which I forget why that matters

“What would really be a big victory would be if we got 5% of the vote,” Hawkins said.
“That qualifies us for a public campaign financing grant for the general election in 2024 for president. If we got to 5% there’d be about $20m at least waiting for our presidential ticket in 2024, which would be a jump up. So 5% is benchmark.”
source