During its opening weekend, it grossed an underwhelming $55 million at the domestic box office. In its second weekend, that dropped 72% to a mere $15.3 million, with some pundits already predicting this will be a box office bomb.

According to Luiz Fernando, the film is estimated to earn $280-310 million globally in its theatrical run. When pitted against The Flash’s $200-220 million production budget, $150 million in marketing, and the fact that studios don’t take all of their box office haul, the movie may lose $200 million for Warner Bros.

Fernando believes they may have lost less money by releasing it on Max or not releasing it at all.

    • EmmaGoldman [she/her, comrade/them]
      ·
      1 year ago

      Every movie is required by law to have one plot thread introduced and left unresolved in order to get everyone to think, "what about a sequel maybe?"

      This gets people to say things like "I wish they would have done more with X" which increases engagement, a metric that does not matter for movies. Kino will forevermore live in the long shadow of series view bump ticket sales.