You know how some advertisements for cars and shit appeal to children through things like animation/bright colors/children within the advertisement expressing their preference for the product, even though kids obviously can't drive, have the money to purchase cars etc. ? Ads that cater to kids even if they aren't the target audience give the incentive for kids to nag and influence parents into choosing to purchase said products. This was presented as an objectively good thing by my ghoulish advertising professor last semester.
E: had to take the class for credit, no interest in being a bloodsucker
E2: Essentially, it's the exploitation of the influence that children have in making household purchasing decisions, especially with young children b/c their still-developing mind can't distinguish between the programs they watch vs. the advertisements which target them (until around age 6 iirc)
You know how some advertisements for cars and shit appeal to children through things like animation/bright colors/children within the advertisement expressing their preference for the product, even though kids obviously can't drive, have the money to purchase cars etc. ? Ads that cater to kids even if they aren't the target audience give the incentive for kids to nag and influence parents into choosing to purchase said products. This was presented as an objectively good thing by my ghoulish advertising professor last semester.
E: had to take the class for credit, no interest in being a bloodsucker
E2: Essentially, it's the exploitation of the influence that children have in making household purchasing decisions, especially with young children b/c their still-developing mind can't distinguish between the programs they watch vs. the advertisements which target them (until around age 6 iirc)
Gotcha. The kids get hijacked as biological adbots.
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