Like everything, it starts with an organic foundation then slowly gets absorbed by capitalism. They're now brand reps more than anything. Subscribe to curiositystream, BlueApron, and watch your favorite streamer take an extended, nonchalant sip from their favorite [brand] soda, replete with logo mugging the camera lens.
yeah but if you don't publicly denounce those youtubers then people might assume that you watch them
but for real the only reason I know what "breadtube" is is from all the people here who complain about it. i would have loved to go my entire without hearing about youtubers like vaush or contra or whoever