I get what you're saying but I feel like if you're directly linking good things to the USSR its hard to really divorce it from communism at that point. I feel like the intent wasn't cooption, it was Fox once again arrogantly thinking that these things will sound scary to their core audience. Not even the only example of this.
Nah it's actually incredibly easy to divorce the two when you've trained your audience to reject it every time they catch a whiff of it and the government is doing the same. Most of these viewers will walk away from this segment still holding a negative view of communism (cause it's instictiual) but have a few ideas wrattling around their head that can be played on later by media/politicians.
Ideally, we'd be the ones taken those ideas this gives them and run with it, but on a practical level outside of talking to Fox viewers you know about this segment the reach won't be there. Meanwhile someone could easily pick almost all the points up as a platform, slap "for Real Americans™ " on it and they'd have a primed audience. Stuff like this is like the mentality behind advistersting, you want to establish a passive voice in someone's head through saturation and then play on that later. I'm rambling now but I hope you see what I mean
I get what you're saying but I feel like if you're directly linking good things to the USSR its hard to really divorce it from communism at that point. I feel like the intent wasn't cooption, it was Fox once again arrogantly thinking that these things will sound scary to their core audience. Not even the only example of this.
Nah it's actually incredibly easy to divorce the two when you've trained your audience to reject it every time they catch a whiff of it and the government is doing the same. Most of these viewers will walk away from this segment still holding a negative view of communism (cause it's instictiual) but have a few ideas wrattling around their head that can be played on later by media/politicians.
Ideally, we'd be the ones taken those ideas this gives them and run with it, but on a practical level outside of talking to Fox viewers you know about this segment the reach won't be there. Meanwhile someone could easily pick almost all the points up as a platform, slap "for Real Americans™ " on it and they'd have a primed audience. Stuff like this is like the mentality behind advistersting, you want to establish a passive voice in someone's head through saturation and then play on that later. I'm rambling now but I hope you see what I mean
Interesting. Thanks for analysis.