They are permanently posting HOG with that mouche tattoo.
A soul patch (also known as a mouche, a flavour saver, a jazz dot, or a Nollsey) is a single small patch of facial hair just below the lower lip and above the chin. It came to prominence in the 1950s and 1960s, when it was a style of facial hair common among African-American men, most notably jazzmen.
They are permanently posting HOG with that mouche tattoo.