Rogan and Spotify are yet to comment on why at least 70 of his episodes have been deleted, while he apologized for his use of the racial slur and comparing a visit to a Black neighborhood to being in the movie Planet of the Apes.
This study is the old controversy of Rogan's covid misinformation and people worrying that their favorite musicians/bands might pull their music. I quoted the first half. The rest is corporate damage control.
A new study has found that 19 per cent of Spotify users have cancelled their subscriptions since the controversy around Joe Rogan's podcast broke out.
In January, hundreds of scientists and medical professionals asked Spotify to address COVID-19 misinformation on its platform, sparked by comments made on The Joe Rogan Experience. The 270-plus members of the science and medical community signed an open letter, which called Rogan's actions "not only objectionable and offensive but also medically and culturally dangerous".
Following the publishing of that letter, Neil Young demanded his music be "immediately" removed from the platform, with many high-profile artists like Joni Mitchell, David Crosby and Graham Nash following suit.
Now, as Variety reports, a consumer poll from Forrester Research has found that 19 per cent of the streaming service's customers have since cancelled their subscriptions, or plan to in the near future. Although 54 per cent of responders said they have no intention of cancelling their plans, another 18.5 per cent said they would consider cancelling if more music was removed from the platform.
As capitalists, Spotify's caught between a rock and a hard place. Isn't JRE the #1 podcast by a metric fuck ton? So they either cancel their most popular content or risk losing people from their platform (still how true that would be). Honestly, does anyone listen to Spotify solely for JRE? doubt it.
What we do know is that the 11 million number is old and pre Spotify and when released had the caveat that it was likely very inaccurate because of double and triple counting, we know that Rogan has had a dip in listeners when he moved to Spotify because he said so, we know a study showed his impact had almost halved based on a boost of sales and followers along side social media mentions of Rogan three months after the Spotify deal and we know according to the leaked Spotify memos Marc Maron was in the same "high listenership" category as Rogan and Maron says his listeners on Spotify are 3-4 million an episode and that it's actually one of the lower listener platforms for him and we know that spotify had no noticeable increase in subs based on the Rogan deal and that some people internally called it a failure.
Based on that I'd say Rogan was hitting around 5 million and adopted the covid shit because it attracted attention that he desperately craved and needed to justify the cost to Spotify and he's likely in more danger of being dropped than people may think. Although he definitely won't be but i think his position is more precarious than many imagine.
I mean to say that Spotify won’t drop him, like I would be beyond shocked if they did, I would consider myself completely wrong if he was - but that his numbers aren’t as good as people think.
Honestly I meant it more as in “if there’s another big thing I think he’s at risk of being dropped, but this one he’ll survive easily” more than anything
This study is the old controversy of Rogan's covid misinformation and people worrying that their favorite musicians/bands might pull their music. I quoted the first half. The rest is corporate damage control.
Uhhh
As capitalists, Spotify's caught between a rock and a hard place. Isn't JRE the #1 podcast by a metric fuck ton? So they either cancel their most popular content or risk losing people from their platform (still how true that would be). Honestly, does anyone listen to Spotify solely for JRE? doubt it.
We actually don't know the metrics for JRE.
What we do know is that the 11 million number is old and pre Spotify and when released had the caveat that it was likely very inaccurate because of double and triple counting, we know that Rogan has had a dip in listeners when he moved to Spotify because he said so, we know a study showed his impact had almost halved based on a boost of sales and followers along side social media mentions of Rogan three months after the Spotify deal and we know according to the leaked Spotify memos Marc Maron was in the same "high listenership" category as Rogan and Maron says his listeners on Spotify are 3-4 million an episode and that it's actually one of the lower listener platforms for him and we know that spotify had no noticeable increase in subs based on the Rogan deal and that some people internally called it a failure.
Based on that I'd say Rogan was hitting around 5 million and adopted the covid shit because it attracted attention that he desperately craved and needed to justify the cost to Spotify and he's likely in more danger of being dropped than people may think. Although he definitely won't be but i think his position is more precarious than many imagine.
Sorry, but what does this mean? It seems to parse as "he won't be dropped, but if he is, then I was right in that scenario, too."
I mean to say that Spotify won’t drop him, like I would be beyond shocked if they did, I would consider myself completely wrong if he was - but that his numbers aren’t as good as people think.
Honestly I meant it more as in “if there’s another big thing I think he’s at risk of being dropped, but this one he’ll survive easily” more than anything
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