Are these signups the add-on ones? I thought it was just an extra charge rather than a whole new account.
Edit: per the Netflix memo it costs 7.99 for each extra household. So all these articles about “massive subscription increase” feel like paid Netflix propaganda. It’s purely about monetizing more users which has occurred but not at the same ARPA.
I’d expect this subscription trend to decrease over time but also I’d expect other streaming services to follow suit and begin charging for extra users.
Are these signups the add-on ones? I thought it was just an extra charge rather than a whole new account.
Edit: per the Netflix memo it costs 7.99 for each extra household. So all these articles about “massive subscription increase” feel like paid Netflix propaganda. It’s purely about monetizing more users which has occurred but not at the same ARPA.
I’d expect this subscription trend to decrease over time but also I’d expect other streaming services to follow suit and begin charging for extra users.
Honestly? Its content farming exactly to get the same reaction from people here. Always farm those expectations then play both sides.
Next month headline:"Despite initial surge Netflix subscriptions are down 15%" or something and on and on it goes.