I feel like the prequel stuff is that habit new media has of wanting to explain every little thing rather than leaving it up to mystery and interpretation.

MIDICHLORIANS

I feel like the prequel stuff is that habit new media has of wanting to explain every little thing rather than leaving it up to mystery and interpretation.

It's part of extracting as much value as possible out of an intellectual property. Giving the nerds stuff to obsess over builds brand loyalty.

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