Aubrey Plaza's Milk Campaign Backfires Amid Environmental and Moral Concerns - One Green Planet
www.onegreenplanet.org
However, Plaza eventually reveals that Wood Milk is not real, and the ad is actually a "Got Milk?" campaign emphasizing the benefits of dairy milk.

The ad campaign, created by the agency Gale, aims to make a point about dairy in a somewhat entertaining manner. It was directed by Hannah Levy and co-written by Neil Casey, both of whom are alums of the popular comedy show Saturday Night Live.

That explains why the ad is smarmy and condescending rather than funny

  • MF_COOM [he/him]
    ·
    2 years ago

    I definitely think actively engaging in pro-climate change propaganda harms things but I guess we're built different

      • MF_COOM [he/him]
        ·
        2 years ago

        I think the logic of "this crime against humanity is going to be done by someone so I might as well do it to get that cheque" is the logic undergirding most of our modern horrors

          • MF_COOM [he/him]
            ·
            2 years ago

            That's because you're doing capitalists' work in describing it. Like you're bending over backwards to avoid the context of this message

              • MF_COOM [he/him]
                ·
                2 years ago

                The message is hey if you are drinking plant-based milk you're actually a misguided weirdo, you need to be normal and get back on the program of deforestation, animal torture and methane emissions dummy, yes even in a climate crisis directly exacerbated by these actions.

                  • MF_COOM [he/him]
                    ·
                    2 years ago

                    I'm not really clear how you think it could be worse. Actively working to weaken and dismantle efforts to mitigate climate change is diabolical