When North Korean dictator Kim Jong Un released his latest song two weeks ago, surely he couldn’t have foreseen it becoming a hit on TikTok.

But the propaganda tune has gone viral online with Gen Z users bopping around to the synthy-electro pop.

Most are clearly quite oblivious to the Korean lyrics praising a man who’s vowed to “thoroughly annihilate the US” and launched dozens of ballistic missiles

thought-side-r-1 xi-plz thought-side-r-2 yea

But the sunny pop hides something more sinister, experts say.

nerd

there’s more than just commercial considerations at play when writing a chart-topper in North Korea - authorities want an earworm that penetrates minds.

There’s no space for abstract phrasing or timing that’s overly complicated , says Alexandra Leonzini, a Cambridge University scholar who researches North Korean music.

Melodies have to be simple, accessible, something people can easily pick up.

Tunes also need to be pitched at a vocal range where they can be sung by most people. The masses can’t keep up with vocal gymnastics, so forget about multi-octave riffs.

the songbook also rarely contains any tracks with real emotion

Hive mind npc communists brainwashed by appealing simplicity of juche-pop hit

Pyongyang keeps its pop tracks for those at home. The state has paraded its opera troupes and symphony orchestras on overseas missions – but its lighter ensembles are kept for a domestic audience only.

It's streaming. You are literally writing an article about it going viral

The song sheet and lyrics of the latest songs - which only come out sparingly - are printed in newspapers and magazines;

“A song is almost like the newspaper in North Korea.”

morshupls they print the "songs" in these newspapers, but it's almost like the songs are the newspapers. What else is in the newspapers? Idk probably just more songs

usually they also have to learn dances to go with it

“By the time the song has sort of been taken into the body, it’s become part of the person,” he says

dafoe-horror "I am currently hitting the griddy for Ukraine"

Meanwhile on TikTok, users are just enjoying the music.

For many American users, the irony’s not been lost on them that a Communist song has gone viral on the Chinese-owned app while US lawmakers are trying to ban it.

thonk

  • dumpster_dove [he/him]
    ·
    7 months ago

    praising a man who’s vowed to “thoroughly annihilate the US” and launched dozens of ballistic missiles [...] But the sunny pop hides something more sinister

    lmao that's unintentionally very funny

    • ShimmeringKoi [comrade/them]
      ·
      edit-2
      7 months ago

      If only they could be normal and launch missiles into Gaza by the thousands, instead of over the ocean in the dozens like warmongers😤

    • SacredExcrement [any, comrade/them]
      ·
      edit-2
      7 months ago

      You don't understand, he VOWED to annihilate the US

      That's much worse then ACTUALLY destroying or destabilizing places like Gaza, Iraq, Afghanistan, Vietnam, Iran, Korea, Libya, Laos, Cambodia, Bosnia, Syria....

  • SexUnderSocialism [she/her]
    ·
    7 months ago

    Everything bad country does is propaganda. Everything we do is not propaganda. I am very smart. very-smart

  • wombat [none/use name]
    ·
    7 months ago

    uncritical support for the DPRK in its heroic struggle to liberate occupied Korea from the genocidal American empire

  • Tabitha ☢️[she/her]
    ·
    7 months ago

    There’s no space for abstract phrasing or timing that’s overly complicated , says Alexandra Leonzini, a Cambridge University scholar who researches North Korean music. / Melodies have to be simple, accessible, something people can easily pick up. / Tunes also need to be pitched at a vocal range where they can be sung by most people. The masses can’t keep up with vocal gymnastics, so forget about multi-octave riffs. / the songbook also rarely contains any tracks with real emotion

    all this nonsensically critical technobable and it's like some regular-ass song

    • JohnBrownNote [comrade/them, des/pair]
      ·
      7 months ago

      the songbook

      yeah let's extrapolate an entire country's musical culture from one song book. no fucking shit you want your national music to be accessible to people who aren't formally trained.

      • Mokey [none/use name]
        ·
        edit-2
        7 months ago

        No one talk about the American songbook that has complicated melodies like There Will Never Be Another You

    • reaper_cushions [he/him, comrade/them]
      ·
      7 months ago

      What this woman is describing here is the concept of a catchy tune. She must have experienced seeing Kim Il-Sung in the flesh the first time she heard “Call Me, Maybe”.

    • Mokey [none/use name]
      ·
      edit-2
      7 months ago

      QThe massively subjective statement passed off as fact at the end there

      Also just imagine the chart for this song, all those hits at the end, the double time, the layered orchestration. Its different and kind of out of style but its not simple

      You can apply this bullshit to anything like Japanese Taiko drumming represents the Japanese unwillingness to let go a foregone past and their imperialist roots as the rhythms are simple and lack any nuance or progression in difficulty

      Like maybe this shit is their culture and its their culture because the country got a good chunk of their culture and sense of normalcy blown away by the fash

    • SpiderFarmer [he/him]
      ·
      7 months ago

      Damn, I bet this author shits their pants at folk music. That's as simple and catchy as it gets.

    • SeventyTwoTrillion [he/him]
      ·
      edit-2
      7 months ago

      this is just the musical equivalent of body language experts

      "Putin/Xi/Raisi/etc slightly stumbling that one time is actually deeply emblematic of their health problems and this is reflected in their countries, over which they have a totalitarian rule. I've analyzed the average angle at which their left hand moves versus their right while walking, noting a difference of 0.004 radians. The best training the FBI gave me shows conclusively that this means they intend to commit a brutal war/genocide in the coming years."

      also

      "Biden stumbling repeatedly both verbally and physically while walking is actually a show of strength, indicating that American democracy is not dependent on the person elected but every single person. If more leaders were willing to display weakness while knowing that this is actually strength, the world would be a fairer and more democratic place."

      then again, there are probably 100x more of these grifters draining state resources than remotely competent empire custodians, so godspeed to them wasting as many agency/corporate resources as possible

  • nurjahreszeiten [he/him]
    ·
    7 months ago

    But there’s more than just commercial considerations at play when writing a chart-topper in North Korea - authorities want an earworm that penetrates minds.

    In NK they penetrate minds with catchy songs.

    • dead [he/him]
      ·
      edit-2
      7 months ago

      Fun fact, the CIA invented the word brainwashing during the Korean war to try to explain why American POWs captured by China felt sympathy towards China when they returned home.

      • Lemmygradwontallowme [he/him, comrade/them]
        ·
        7 months ago

        Fun fact, the CIA invented the word brainwashing during the Korean war to try to explain why American POWs captured by China felt sympathy towards China when they returned home.

        The OG before 'Trotsky invented racism to shut down all political debate' lmao

    • ShimmeringKoi [comrade/them]
      ·
      edit-2
      7 months ago

      Solemn and serious songs? Communist brainwashing. Catchy i-love-not-thinking-earworms? Communist brainwashing. Nothing is ever capitalist brainwashing.

  • PKMKII [none/use name]
    ·
    7 months ago

    There’s no space for abstract phrasing or timing that’s overly complicated , says Alexandra Leonzini, a Cambridge University scholar who researches North Korean music.

    Melodies have to be simple, accessible, something people can easily pick up.

    Tunes also need to be pitched at a vocal range where they can be sung by most people. The masses can’t keep up with vocal gymnastics, so forget about multi-octave riffs.

    Unlike in America, where Taylor Swift releases songs in 11/4 time using the octatonic scale across an operatic vocal range.

    • barrbaric [he/him]
      ·
      7 months ago

      Was going to say, lol, this is like the most common criticism of pop music.

  • kristina [she/her]
    ·
    7 months ago

    Taylor Swift was not expecting to get blown out of the water right after dropping her new album,” one fan joked online.

  • HexBroke
    ·
    edit-2
    5 months ago

    deleted by creator

  • came_apart_at_Kmart [he/him, comrade/them]
    ·
    7 months ago

    Next up, we have Toby Keith and Ted Nugent talking about how America's Red White and Blue Freedom: We're Gonna Bomb Iran Tour is about family, community, and togetherness. But first, here's Eric Clapton talking about how the presence of immigrants in London makes him remember being so strung out on heroin he threw his son out the window of his penthouse, and that's why those boats full of refugees should be sunk at sea with torpedoes by our brave lads in the Royal Navy.

  • Awoo [she/her]
    ·
    edit-2
    7 months ago

    This article is so fucking long for a tiktok wtf they are fuming

  • MaoTheLawn [any, any]
    ·
    edit-2
    7 months ago

    Glad someone posted this - I read it and was stunned at their talking points. It's not hard to put a case up against North Korea, especially in the average westerners mind, yet the BBC decided to go for the racist magical psyop explanation of what is quite simple a catchy patriotic song.

    As if post 9/11 Country Pop wasn't the most brainwashed genre that's ever been produced.

    • ShimmeringKoi [comrade/them]
      ·
      7 months ago

      Can you imagine the tantrums stateside if they released a song titled "Boot in your ass the Korean way"

      • MaoTheLawn [any, any]
        ·
        edit-2
        7 months ago

        I want 'Have you forgotten' but about the Korean War from the perspective of the North getting most of their country 9/11'd.

  • What_Religion_R_They [none/use name]
    ·
    7 months ago

    Why is it hard to find a proper version of the song. From the snippet I found, it kinda sounds like it's by Moranbong band, and it's a very typical tune for them.