https://www.cnn.com/2022/03/12/business/walgreens-freezer-screens/index.html

  • Ho_Chi_Chungus [she/her]
    hexbear
    104
    9 months ago

    we have 8 year old african children mining rare earth minerals so we can build this shit

    • @thefartographer@lemm.ee
      hexbear
      38
      9 months ago

      "Ugh, this news clip is depressing. Fuck Coke for making me think about other countries, I'm just gonna grab a Pepsi instead. Their door ads are funny."

  • came_apart_at_Kmart [he/him, comrade/them]
    hexbear
    83
    9 months ago

    “This is the future of retail and shopping,” Avakian said.

    the main reason this tech can proliferate is that the people who decide to insert ads into every area of our visual field are rarely within striking distance of the common person. these assholes all have personal shoppers/assistants, live behind walls, and we don't know what they look like. honestly, the only thing cool about any AR tech would be its hijacking by culture jamming leftists to identify/add callouts to our enemies (secret police/undercover cops, informants, ultra high net worth individuals, etc).

    also, there's a great dystopian visual gag here, where it's like post apocalyptic and some plucky hero scavenger stumbles across a display fridge running on solar power with bottled water in it that is running at like 16K so it looks real and shifts with perspective, only for him to open the door and like it's empty or has a bunch of skulls in it and it's a trap set by cannibals or baddies.

    • RustyVenture [he/him]
      hexbear
      41
      9 months ago

      Bill Hicks continues to have the only moral and correct take on advertising and marketers.

    • GaveUp [she/her]
      hexbear
      18
      edit-2
      9 months ago

      people who decide to insert ads into every area of our visual field are rarely within striking distance of the common person. these assholes all have personal shoppers/assistants, live behind walls, and we don't know what they look like

      Just gotta look up the board of directors and executives of the companies whose ads are on the screen and the adtech companies. All pretty public and openly available

    • OgdenTO [he/him]
      hexbear
      11
      9 months ago

      There's not enough power to keep the inside cold and the ad screen on.

      So the screen is on then?

      Yes, and the water is warm.

  • @Abraxiel
    hexbear
    82
    9 months ago

    "Sorry, you simply buying something doesn't create enough value for our shareholders."

    What a fucking crock of shit. Absolutely no respect for anyone's time or dignity. Even being a good little consumer isn't enough anymore, you have to subject yourself to degradation and psychological manipulation even to participate in the basic market activities required of you to exist.

    Every door like this is an assault on human decency and smashing them in with a hammer is a moral act.

    • @Abraxiel
      hexbear
      77
      9 months ago

      I really want to emphasize that advertising is a potent form of exploiting human psychology. The advanced and pervasive form of it we see today, where it is tailored to individuals and consistently assaults them using a level of knowledge that many people's loved ones wouldn't even have access to is tantamount to abuse.

      If a friend or a partner kept careful notes of your behavior, where you were looking and for how long, what you tended to buy and when based on your surrounding behavior and mood, and used it to manipulate you, we would rightfully call such a person a dangerous abuser. It is absolutely abhorrent to accept that from strangers who also already have massive structural power over us.

      • UlyssesT [he/him]
        hexbear
        35
        9 months ago

        I really want to emphasize that advertising is a potent form of exploiting human psychology.

        When some smug Redditor says "IF YOU DONT LIKE IT DONT BUY IT, SIMPLE" they're expressing an internalized defeated acceptance of that exploitation.

      • GarbageShoot [he/him]
        hexbear
        31
        9 months ago

        Not just what you buy, but what you search, what items you look at on other websites, and correlating data with demographic information that is either "lying around" or supplemented with targeted surveys to fill out the profile.

        • GaveUp [she/her]
          hexbear
          19
          edit-2
          9 months ago

          Also what all your friends like as well thanks to facebook/twitter/instagram/tiktok social network ad targeting

      • huf [he/him]
        hexbear
        22
        9 months ago

        human attention is a finite resource. what does capitalism call those? externalities. what does it do with them? carves them up and destroys them for profit.

    • @mycatiskai@lemmy.one
      hexbear
      30
      9 months ago

      Unless they are locked until the ad finishes then there is a solution. The solution is to open every single door and leave them open. These freezer doors stay open for easy restocking by fully opening them until they click, just do that or jam something into the locking mechanism.

  • ultraviolet [she/her]
    hexbear
    72
    9 months ago

    in North Korea, the grocery store shelves are filled with images of food to give the illusion of prosperity

  • came_apart_at_Kmart [he/him, comrade/them]
    hexbear
    59
    9 months ago

    Cooler Screens says 90% of consumers it has surveyed prefer its digital screens to traditional fridges

    Do you prefer to look at digital screens?
    YES -> SKIP AD
    NO -> WATCH AD, FREE TESTICLE SHOCK

    • AntiOutsideAktion [he/him]
      hexbear
      30
      9 months ago

      We discovered a sampling error after an audit. The 10% NO respondents was just one guy who spent 8000 dollars on iced tea that day.

  • cricbuzz [he/him]
    hexbear
    57
    9 months ago

    Pretty soon all of these will display a Windows login screen or bash script with an error and the Walgreens minimum wage employees will have to write post-it notes about what's in the fridge

      • KobaCumTribute [she/her]
        hexbear
        37
        9 months ago

        It'll be baffling if it even hits any market at all. They're a decade or more behind the actual research outfits working on brain interfaces and all their "research" has just been replicating the same experiments that were being done by actual researchers 15 years ago.

          • KobaCumTribute [she/her]
            hexbear
            28
            edit-2
            9 months ago

            The most immediate use case for a crude neural interface that managed to not trigger rejection and healing/scarring mechanisms would be things like restoring sight (this has been done experimentally, effectively giving people a low res greyscale sort of sight from a camera - note I was seeing stuff about this a good 10-15 years ago so it may be better now, actually) or interfacing with advanced prosthetics for people with spinal cord injuries (another thing that's been managed experimentally, with exoskeleton braces for their legs that allow limited mobility - note I saw videos of this in action 5-8 years ago, so this may be further along than that now). That sort of thing is basically the limit of the technology at this point, which is honestly amazing but is still a far cry from the sci-fi dream of being able to integrate AR interfaces directly into one's senses or do full dive immersive VR shit.

            Neuralink is far behind on even those fairly limited medical applications from what I've heard, and is basically just a grift by the engineers to pretend they're working while cashing paychecks from the dumbest man on earth.

            • combat_brandonism [they/them]
              hexbear
              26
              edit-2
              9 months ago

              (this has been done experimentally, effectively giving people a low res greyscale sort of sight from a camera - note I was seeing stuff about this a good 10-15 years ago so it may be better now, actually)

              it's worse, the for-profit company spun up to privatize the gains of that public research went bankrupt and put their patients into a cyberpunk hell of having to crowdsource parts and repairs for their cybernetic eyes

              • OgdenTO [he/him]
                hexbear
                12
                edit-2
                9 months ago

                Yeah that whole situation is fucked up.

                https://spectrum.ieee.org/bionic-eye-obsolete

                • PaX [comrade/them, they/them]
                  hexbear
                  23
                  9 months ago

                  Yet in the early months of the COVID-19 pandemic, he heard troubling rumors about the company and called his Second Sight vision-rehab therapist. “She said, ‘Well, funny you should call. We all just got laid off,’ ” he remembers. “She said, ‘By the way, you’re not getting your upgrades.’ ”

                  WHAT THE FUCK

                  WE HAVE BIONIC EYES BUT NO ONE IS MAKING THEM ANYMORE?? THEY """"MOVED ON"""" TO OTHER TECHNOLOGY AND JUST GHOSTED HUNDREDS OF PEOPLE WHO ARE WALKING AROUND WITH UNMAINTAINED BIONIC IMPLANTS?? WE HAVE BIONIC FUCKING EYES AND MUSK WANTS TO FUND HIS MONKEY BRAIN TORTURE IMPLANTS INSTEAD???

                  amerikkka-clap agony-mescaline amerikkka-clap

                  The market works, folks!

            • loathesome dongeater@lemmygrad.ml
              hexbear
              15
              9 months ago

              I didn't know that. Thanks.

              So Neuralink has not pit forward any concrete plans or expectations? I could respect the grift if they were not killing monkeys for it.

              • KobaCumTribute [she/her]
                hexbear
                16
                9 months ago

                AFAIK they've been very vague about their plans in general, and what's come out about the experiments they were doing points to them being the sorts of things that I was seeing in documentaries 15 years ago and that they're just trying to look like they're doing something by replicating old experimental research.

          • UlyssesT [he/him]
            hexbear
            22
            9 months ago

            I don't even know what their value proposition is

            soypoint-1 JUST LIKE THE CYBERPUNKERINOS soypoint-2

            That's it. That's the value proposition.

    • GarbageShoot [he/him]
      hexbear
      23
      9 months ago

      Sorry, you cannot remember [mother's voice] because you have run out of Complimentary XMemory Data. In order to remember even more precious parts of your life without waiting for the XMemory Cooldown to complete, you can pay for a premium subscription to XLMemory and pick up where you left off right away!

      With Tesla Dreams, we are able to deliver incredible services to our users for FREE* thanks to our Re-Branding algorithm, which replaces positive memories of interacting with non-sponsor items with the equivalent from our sponsors! Remember when you learned to ride your bike thanks to Skillshare? Now you do!

  • betelgeuse [comrade/them]
    hexbear
    39
    9 months ago

    Good on them. They were on the verge of bankruptcy with all the theft going on all the time. Now they have the money to put screens on coolers! Good to see them do better and crime on the decline.

  • sicklemode [they/them]
    hexbear
    37
    edit-2
    9 months ago

    soviet-huff Can we get past the bullshit need to buy things from and sell shit to other people already? Make technology that actually fucking matters, that's actually interesting and assists in national development, and frees up the common person's schedule to engage in leisure, so we can all get the fuck on with our lives already?!

    It's boring as hell and annoying as fuck how commerce continues to chase after people and becoming an increasingly obstructive, invasive phenomenon. People don't want their lives to be plagued with ads! Why do you think daytime television is on its deathbed (apart from being an endless sea of reality TV)? If we need something, we'll fucking go looking for it.

    • bigboopballs [he/him]
      hexbear
      10
      9 months ago

      Why do you think daytime television is on its deathbed (apart from being an endless sea of reality TV)?

      I can't believe there are people who watch that shit.

      • sicklemode [they/them]
        hexbear
        10
        9 months ago

        Some of the most clueless people I have ever known. It's remarkable how disconnected they can be.

    • UlyssesT [he/him]
      hexbear
      18
      9 months ago

      It’s wild how we made cyberpunk dystopias real in the cringest way possible

      You're welcome! lord-bezos-amused

  • PKMKII [none/use name]
    hexbear
    31
    9 months ago

    They have these at my local Walgreens; not only are they stupid AF and annoying, they actively make me to not want to shop there. Like, just a clear freezer door, I’ll scan my eyes over the products to see if there’s anything I want. With those, my brain just straight up nopes out of considering anything behind the doors, it gets dismissed as noise in the sea of advertising.

      • Ildsaye [they/them]
        hexbear
        6
        9 months ago

        The power of Juche had not yet broken the seals on Marx's forbidden treatises on proletarian necromancy, and so a devastated and exhausted USSR was forced to relent for the time being.

        Being the first socialist experiment made things a lot harder. The socialist world hadn't yet developed the Cuban moral vest, the Laotian cloak of invisibility and forgetting, The Vietnamese power of turning into killer trees, or the Chinese power to get stronger every time it collapses. All they had was tactical deployments of Stalin to devour the enemy's granaries in single fell swoops of the man-sized steel spoon from which he took his name.

  • UlyssesT [he/him]
    hexbear
    30
    9 months ago

    On top of everything else, it is a direct, systemic, and compounding additional waste of electricity. Everything about this is enshittification.